{"id":11168,"date":"2020-01-29T13:51:12","date_gmt":"2020-01-29T12:51:12","guid":{"rendered":"https:\/\/www.aplimet.es\/?p=11168"},"modified":"2020-01-30T11:49:21","modified_gmt":"2020-01-30T10:49:21","slug":"la-sagra-the-most-innovative-way-to-be-traditional","status":"publish","type":"post","link":"https:\/\/www.aplimet.es\/en\/la-sagra-the-most-innovative-way-to-be-traditional\/","title":{"rendered":"LA SAGRA, the most innovative way to be traditional"},"content":{"rendered":"<h3><\/h3>\n<h3>You don&#8217;t need hundreds of years of history to be traditional. LA SAGRA is proof of that, a new client that asked us to design a customised beer tap that represented the brand&#8217;s personality at the point of sale.<\/h3>\n<p>The brewery, located in La Sagra (Toledo), brews different types of beers (IPA, blonde, wheat, red ale, porter&#8230;) and seasonal beers that offer the consumer an innovative, original and high quality product. They have a clear element in common: they all strictly follow traditional production methods. Made from 100% barley malt, with no additives or chemicals, LA SAGRA BREW beers are made using artisan production methods, striving for a unique flavour and aroma.<\/p>\n<p>The company has a young team with a clear objective; to stay away from any aesthetic resource that would confuse that message and cloud the brand&#8217;s essence from being reflected through its tap. For this reason, we designed a cylindrical, austere and unpretentious piece. We decided to use the corporate colour all over the tap, its logo &#8211; a setting sun, the blades of a windmill and a basin &#8211; on its column and we wanted the brand&#8217;s slogan, which clearly portrays its philosophy, to have a strong visual\u00a0presence. Therefore, &#8220;Taste is sacred&#8221; is boldly written on the body of the tap.<\/p>\n<p>Once again, we have another happy client. <a href=\"https:\/\/ideliq.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Ideliq<\/a> continues to expand our catalogue and an increasing number of beer brands trust in our ability and experience to portray their brand&#8217;s essence through a personalised tap that boosts their image at the point of sale.<\/p>\n<p>You can see the final result of our collaboration with LA SAGRA in our <span style=\"text-decoration: underline;\"><a href=\"https:\/\/ideliq.com\/en\/la-sagra\/\" target=\"_blank\" rel=\"noopener noreferrer\">Ideliq catalogue<\/a><\/span>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>You don&#8217;t need hundreds of years of history to be traditional. LA SAGRA is proof of that, a new client that asked us to design a customised beer tap that represented the brand&#8217;s personality at the point of sale. The brewery, located in La Sagra (Toledo), brews different types of beers (IPA, blonde, wheat, red [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":11170,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[270],"tags":[744,1024,1064],"class_list":["post-11168","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-aplimet","tag-ideliq-en","tag-la-sagra"],"_links":{"self":[{"href":"https:\/\/www.aplimet.es\/en\/wp-json\/wp\/v2\/posts\/11168","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.aplimet.es\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.aplimet.es\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.aplimet.es\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.aplimet.es\/en\/wp-json\/wp\/v2\/comments?post=11168"}],"version-history":[{"count":0,"href":"https:\/\/www.aplimet.es\/en\/wp-json\/wp\/v2\/posts\/11168\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.aplimet.es\/en\/wp-json\/wp\/v2\/media\/11170"}],"wp:attachment":[{"href":"https:\/\/www.aplimet.es\/en\/wp-json\/wp\/v2\/media?parent=11168"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.aplimet.es\/en\/wp-json\/wp\/v2\/categories?post=11168"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.aplimet.es\/en\/wp-json\/wp\/v2\/tags?post=11168"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}